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As Hong Kong geared up for the second iteration of The Asia Horse Week earlier this year, the organisers of this unique equine expo added a surprise item to the programme – Asia’s first-ever auction of premium horse embryos.
<img decoding="async" loading="lazy" class="aligncenter size-full wp-image-44688" src="//www.gafencushop.com/wp-content/uploads/2019/04/The-auction-of-horse-embryos-at-Asia-Horse-Week-was-the-first-of-its-kind-in-Asia.jpg" alt="The auction of horse embryos at Asia Horse Week was the first of its kind in Asia" width="700" height="466" srcset="https://www.gafencushop.com/wp-content/uploads/2019/04/The-auction-of-horse-embryos-at-Asia-Horse-Week-was-the-first-of-its-kind-in-Asia.jpg 700w, https://www.gafencushop.com/wp-content/uploads/2019/04/The-auction-of-horse-embryos-at-Asia-Horse-Week-was-the-first-of-its-kind-in-Asia-200x133.jpg 200w, https://www.gafencushop.com/wp-content/uploads/2019/04/The-auction-of-horse-embryos-at-Asia-Horse-Week-was-the-first-of-its-kind-in-Asia-421x280.jpg 421w, https://www.gafencushop.com/wp-content/uploads/2019/04/The-auction-of-horse-embryos-at-Asia-Horse-Week-was-the-first-of-its-kind-in-Asia-120x80.jpg 120w, https://www.gafencushop.com/wp-content/uploads/2019/04/The-auction-of-horse-embryos-at-Asia-Horse-Week-was-the-first-of-its-kind-in-Asia-500x333.jpg 500w, https://www.gafencushop.com/wp-content/uploads/2019/04/The-auction-of-horse-embryos-at-Asia-Horse-Week-was-the-first-of-its-kind-in-Asia-400x266.jpg 400w, https://www.gafencushop.com/wp-content/uploads/2019/04/The-auction-of-horse-embryos-at-Asia-Horse-Week-was-the-first-of-its-kind-in-Asia-600x399.jpg 600w" sizes="(max-width: 700px) 100vw, 700px" />
Run by Arqana, the renowned French auction house, this inaugural event had 18 premium in-utero lots on offer, each derived from some of the world’s most illustrious show jumping bloodlines. In addition to the hopeful purchasers gathered within AsiaWorld-Expo, buyers the world over were offered the chance to partake via the miracle of online bidding to secure their very own future equine champion.
<img decoding="async" loading="lazy" class="aligncenter size-full wp-image-44687" src="//www.gafencushop.com/wp-content/uploads/2019/04/Premium-horse-embryos-auctioned-by-Arqana.jpg" alt="Premium horse embryos auctioned by Arqana" width="700" height="466" srcset="https://www.gafencushop.com/wp-content/uploads/2019/04/Premium-horse-embryos-auctioned-by-Arqana.jpg 700w, https://www.gafencushop.com/wp-content/uploads/2019/04/Premium-horse-embryos-auctioned-by-Arqana-200x133.jpg 200w, https://www.gafencushop.com/wp-content/uploads/2019/04/Premium-horse-embryos-auctioned-by-Arqana-421x280.jpg 421w, https://www.gafencushop.com/wp-content/uploads/2019/04/Premium-horse-embryos-auctioned-by-Arqana-120x80.jpg 120w, https://www.gafencushop.com/wp-content/uploads/2019/04/Premium-horse-embryos-auctioned-by-Arqana-500x333.jpg 500w, https://www.gafencushop.com/wp-content/uploads/2019/04/Premium-horse-embryos-auctioned-by-Arqana-400x266.jpg 400w, https://www.gafencushop.com/wp-content/uploads/2019/04/Premium-horse-embryos-auctioned-by-Arqana-600x399.jpg 600w" sizes="(max-width: 700px) 100vw, 700px" />
Right from the off – and much to the delight of an enthusiastic in situ audience – the digital bids flooded in. The first lot (Eldorado Van De Zeshoek x Coriana Van Klapscheut [Darco]) sold to a Canadian buyer for 41,000 euros (HK$367,770), the largest single bid of the night. By close of play, all horse embryos had been successfully auctioned off, with the evening’s takings totalling more than 416,000 euros (HK$3.7 million).

Premium horse embryos auctioned by Arqana

Must-have Mustangs: Premium horse embryos sold at Asia Horse Week

Equestrian lovers have already started counting down to the biggest show-jumping event of the year, as the seventh iteration of the much-anticipated Longines Masters – Hong Kong edition, canters into sight on 15-19 February at AsiaWorld Expo.
Clearly buoyed by last year&#8217;s galloping success, this year&#8217;s three-day equestrian event promises to be even bigger and better, with three full days of world-class show-jumping competitions, entertainment, and immersive art and culture experiences.
<img decoding="async" loading="lazy" class="alignnone size-full wp-image-42389" src="//www.gafencushop.com/wp-content/uploads/2019/01/2-6.jpg" alt="Christophe Ameeuw talks to media at the Longines Masters press conference" width="700" height="466" srcset="https://www.gafencushop.com/wp-content/uploads/2019/01/2-6.jpg 700w, https://www.gafencushop.com/wp-content/uploads/2019/01/2-6-200x133.jpg 200w, https://www.gafencushop.com/wp-content/uploads/2019/01/2-6-421x280.jpg 421w, https://www.gafencushop.com/wp-content/uploads/2019/01/2-6-120x80.jpg 120w, https://www.gafencushop.com/wp-content/uploads/2019/01/2-6-500x333.jpg 500w, https://www.gafencushop.com/wp-content/uploads/2019/01/2-6-400x266.jpg 400w, https://www.gafencushop.com/wp-content/uploads/2019/01/2-6-600x399.jpg 600w" sizes="(max-width: 700px) 100vw, 700px" />
The driving force behind this annual mega-event is none other than Christophe Ameeuw, the founder and CEO of EEM, the founder and organiser of the series, who talks to us about his vision, motivation and what to expect from this year&#8217;s rendition of Longines Masters.
You have been a horse show organiser since 2004. What keeps you motivated?
I have an obsession and a burning desire to bring our sport into the international spotlight. I am delighted to return to Hong Kong this year with an exciting programme full of colour and surprises. It gives me immense satisfaction when fans and families of equestrian sports discover the magic and excitement of our sport.
What are the new programmes coming to Hong Kong this year?
This year, for the first time, promising show-jumping riders from Asia will compete in a world-class event alongside the international stars of the sport. I feel this is very important given that there&#8217;s a whole new generation of riders out there. This is why, in partnership with Hong Kong Jockey Club, we have come up with the HKJC Asian Challenge. So far, participating nations include Japan, Hong Kong, Chinese Taipei, Thailand and China.
<img decoding="async" loading="lazy" class="alignnone size-full wp-image-42390" src="//www.gafencushop.com/wp-content/uploads/2019/01/1-6.jpg" alt="This time, Longines Masters will also host the HKJC Asian Challenge" width="700" height="466" srcset="https://www.gafencushop.com/wp-content/uploads/2019/01/1-6.jpg 700w, https://www.gafencushop.com/wp-content/uploads/2019/01/1-6-200x133.jpg 200w, https://www.gafencushop.com/wp-content/uploads/2019/01/1-6-421x280.jpg 421w, https://www.gafencushop.com/wp-content/uploads/2019/01/1-6-120x80.jpg 120w, https://www.gafencushop.com/wp-content/uploads/2019/01/1-6-500x333.jpg 500w, https://www.gafencushop.com/wp-content/uploads/2019/01/1-6-400x266.jpg 400w, https://www.gafencushop.com/wp-content/uploads/2019/01/1-6-600x399.jpg 600w" sizes="(max-width: 700px) 100vw, 700px" />
What are the Hong Kong participants we should keep an eye out for?
I will support all the riders from Hong Kong and Asia, as it&#8217;s such an important event for them, one that is guaranteed to give them immense visibility. I am quite impressed with two of Hong Kong&#8217;s home-grown show-jumping riders Raena Leung and Jacqueline Lai, who are both very dedicated and talented.
Do you think Hong Kong has even more firmly etched its place in the equestrian world map since last year&#8217;s Longines Masters?
Absolutely. If you just see the number of quality partners we have – from Maserati and DBS to Longines, the amount of media coverage we&#8217;ve got, it goes on to show that Hong Kong has emerged as a hugely important venue in the world of equestrian sports over the years, and it will only become even more important in the coming years.
To get a glimpse of the nail-biting excitement, check out the trailer here:
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<div style="width: 640px;" class="wp-video">
<video class="wp-video-shortcode" id="video-42388-1" width="640" height="360" autoplay="1" preload="metadata" controls="controls"><source type="video/mp4" src="http://www.igafencu.com/video/1902/LONGINES_trailer_SD.mp4?_=1" /><a href="http://www.igafencu.com/video/1902/LONGINES_trailer_SD.mp4">http://www.igafencu.com/video/1902/LONGINES_trailer_SD.mp4</a></video></div>

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Final countdown to Longines Masters, Hong Kong’s most popular horse show-jumping event

Equine enthusiasts, mark your calendars. The prestigious Longines Masters of Hong Kong kicks off in just over two weeks! From 9-11 February, the world’s top equestrian riders will compete in a series of show jumping and racing contests in the hopes of nabbing a coveted podium position. &nbsp;
<img decoding="async" loading="lazy" class="aligncenter wp-image-31724 size-full" src="//www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-to-run-concurrently-with-Asia-Horse-Week.jpg" alt="Longines Masters of Hong Kong to run concurrently with Asia Horse Week" width="700" height="466" srcset="https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-to-run-concurrently-with-Asia-Horse-Week.jpg 700w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-to-run-concurrently-with-Asia-Horse-Week-200x133.jpg 200w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-to-run-concurrently-with-Asia-Horse-Week-421x280.jpg 421w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-to-run-concurrently-with-Asia-Horse-Week-120x80.jpg 120w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-to-run-concurrently-with-Asia-Horse-Week-500x333.jpg 500w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-to-run-concurrently-with-Asia-Horse-Week-400x266.jpg 400w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-to-run-concurrently-with-Asia-Horse-Week-600x399.jpg 600w" sizes="(max-width: 700px) 100vw, 700px" />
For the uninitiated, <a href="https://longinesmasters.com/en/">Longines Masters of Hong Kong</a> marks the second leg of the annual Longines Masters series. Much like the tennis Grand Slams, it is an annual intercontinental affair. The first chapter drew to a spectacular close in Paris in December with Germany’s Daniel Deusser achieving top honours on his beautiful mount, Cornet d’Amour. The third and final leg will conclude in New York this coming April.
This year, Longines Masters of Hong Kong promises to be more exciting than ever. For the first time (and in a move guaranteed to thrill local fans), two home-grown talents – 26-year-old Jacqueline Lai and 21-year-old Clarissa Lyra – are set to compete side-by-side with well-established jump-jockey stars from around the world.
<img decoding="async" loading="lazy" class="aligncenter wp-image-31725 size-full" src="//www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-will-kick-off-on-9-February.jpg" alt="Longines Masters of Hong Kong will kick off on 9 February" width="700" height="466" srcset="https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-will-kick-off-on-9-February.jpg 700w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-will-kick-off-on-9-February-200x133.jpg 200w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-will-kick-off-on-9-February-421x280.jpg 421w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-will-kick-off-on-9-February-120x80.jpg 120w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-will-kick-off-on-9-February-500x333.jpg 500w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-will-kick-off-on-9-February-400x266.jpg 400w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-will-kick-off-on-9-February-600x399.jpg 600w" sizes="(max-width: 700px) 100vw, 700px" />
But that’s not all! The three-day event will be running concurrently with the inaugural edition of Asia Horse Week in a mammoth two-for-one special. Races and competitions will be interspersed with conferences and talks designed to draw the equestrian community closer together in an ‘East meets West’ forum.
If you want to take a break from all the horses, that’s not a problem either. The expansive Prestige Village will be filled to the brim with exhibitions, performances and gastronomic treats. Highlights include a display of the event’s Official Watch from Title Partner Longines, an enthralling equestrian performance by horse whisperer Clemence Faivre and musical entertainment by Dutch MC RiverJaxx.
<img decoding="async" loading="lazy" class="aligncenter wp-image-31723 size-full" src="//www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-poster.jpg" alt="Longines Masters of Hong Kong poster" width="466" height="700" srcset="https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-poster.jpg 466w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-poster-200x300.jpg 200w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-poster-186x280.jpg 186w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-poster-120x180.jpg 120w, https://www.gafencushop.com/wp-content/uploads/2018/01/Longines-Masters-of-Hong-Kong-poster-400x601.jpg 400w" sizes="(max-width: 466px) 100vw, 466px" />
Tickets for Longines Masters of Hong Kong start at HK$230 for a Session 1 Standard Seat to HK$880 for the Session 5 grand finale. To truly get the full experience though, opt for a Prestige Seat (HK$500-1,010 per session) which will get you a coveted spot within first five rows. Tickets can be purchased by visiting <a href="https://www.ticketflap.com/lm2018#">this website</a>. Book now and take advantage of their January Flash Promo!
Longines Masters of Hong Kong 
9-11 February 
AsiaWorld Expo

Longines Masters of Hong Kong is coming soon

Longines Masters of Hong Kong set to drive the city horse-mad

<img decoding="async" class="ngg_displayed_gallery mceItem" src="//www.gafencushop.com/nextgen-attach_to_post/preview/id--19011" />
The Longines Masters of Hong Kong concluded recently with a show-stopping win by Christian Ahlmann riding Carabis Z. It was the last leg of the global event which began in Los Angeles in October. Longines Ambassador of Elegance Aaron Kwok was also in attendance.

<h5 style="text-align: center;"><a style="color: #ad0707;" href="//www.gafencushop.com/home-straight2/">Click here to watch the video</a></h5>

Tag: longines masters of hong kong

Must-have Mustangs: Premium horse embryos sold at Asia Horse Week

Final countdown to Longines Masters, Hong Kong’s most popular horse show-jumping event

Longines Masters of Hong Kong set to drive the city horse-mad

Horse lovers attend the Longines Masters of Hong Kong

Tag: longines masters of hong kong

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Must-have Mustangs: Premium horse embryos sold at Asia Horse Week

Final countdown to Longines Masters, Hong Kong’s most popular horse show-jumping event

Longines Masters of Hong Kong set to drive the city horse-mad

Horse lovers attend the Longines Masters of Hong Kong