It’s an experience where artistry meets tradition, and history is reborn through exquisite craftsmanship, with four generations of artistry and artisanal heritage showcased in a spectacular exhibition at the Shanghai Exhibition Centre. From December 7th, 2025, to January 5th, 2026, the legendary Maison Buccellati embarks on an extraordinary journey, ‘The Prince of Goldsmiths – Buccellati Rediscovering the Classics’, an immersive exhibition celebrating nearly a century of innovation, mastery, and timeless beauty.

Following its acclaimed debut in Venice in 2024, this captivating retrospective makes its grand entrance into Shanghai’s luxury district. The event is a tribute to Buccellati’s storied past, its artistic evolution, and its unwavering commitment to craftsmanship. The Buccellati family, including its newest generation, personally travelled from Italy to Shanghai to unveil this extraordinary showcase, adding a heartfelt touch to the opening ceremony and reaffirming the Maison’s living heritage.

The exhibition’s title pays homage to the nickname bestowed upon Mario Buccellati by Gabriele D’Annunzio in 1936, “The Prince of Goldsmiths”, a testament to his mastery in transforming precious metals into timeless works of art. This edition expands the narrative with four new exhibition rooms, featuring 250 meticulously curated pieces, 150 jewels and 100 silver masterpieces, each narrating a chapter of Buccellati’s history and creative spirit.

Room 1 – ‘The Buccellati Generations’

Begin your journey with an introspective exploration of family legacy. Guided by the symbolic butterfly, emblem of transformation and continuity, this room showcases four butterfly brooches, each representing a different generation: Mario, Gianmaria, Andrea, and Lucrezia Buccellati. As you traverse this space, an evocative reconstruction of the Buccellati family’s private study unfolds, featuring photographs, memorabilia, and heartfelt correspondence. The voice of Gianmaria, a pivotal figure in shaping the Maison’s international success, brings this intimate family story to life, weaving tradition with creative evolution.

Room 2 – ‘Manmade Wonders’

Enter a realm where artistry and architecture converge. This section is divided into three thematic rooms:

• Wonders for Special Occasions: Discover historic cosmetic bags, handbags, and new clutch designs, each a testament to Buccellati’s mastery in blending functionality with elegance.
• Wonders of Beauty and Proportions: An immersive visual journey animated by projections of Italian art and architecture, from Florence’s Santa Maria del Fiore to Renaissance motifs, illustrating the poetic dialogue between craftsmanship and urban landscapes.
• Wonders from the Past: Pay homage to archaeology with silver Boscoreale cups inspired by Roman treasures unearthed near Pompeii, reinterpreted through Buccellati’s timeless lens.

Room 3 – ‘Natural Wonders’

Nature serves as Buccellati’s eternal muse. This space celebrates organic beauty, featuring intricate silver pieces inspired by botanical illustrations, Renaissance paintings, and wildlife. Marvel at tableware and decorative objects that echo the elegance of the natural world, including the stunning silver panda from the Furry collection, capturing the plush charm of its subject. An immersive corridor dedicated to Buccellati’s craftsmanship reveals the tools and techniques that bring these masterpieces to life, culminating in a poetic homage through Yuri Ancarani’s film Mosaico (2023), a visual tribute to artisanal excellence.

Room 4 – ‘The Gallery of the Icons’

The journey culminates in a metaphysical gallery, an ode to Buccellati’s high jewelry and innovative techniques. Classical white columns frame masterpieces spanning from the 1920s to today, each pairing historical pieces with contemporary marvels. The centrepiece is a tribute to Antonio Canova’s Cupid and Psyche, symbolizing the eternal dialogue between classical ideals and modern sentiment. This space also features rare, loaned treasures from collectors worldwide, offering visitors a chance to witness the full breadth of Buccellati’s enduring influence.

Reserve Your Journey into Elegance

Experience the magic firsthand by reserving your place through Buccellati’s official WeChat mini program. Whether a passionate collector or a connoisseur of beauty, this exhibition promises an unforgettable voyage through artistry, heritage, and innovation.

Come to Shanghai and immerse yourself in the timeless legacy of Buccellati, where the classics are rediscovered, reinterpreted, and celebrated anew.