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<p>Italian luxury menswear brand, Ermenegildo Zegna, recently hosted a cocktail party titled ‘Crafting Modernity’ at the Hong Kong Maritime Museum. Through an informal interactive session, guests were given a walk-through of the meticulous processes and the latest technologies that the atelier uses to ensure best quality.</p>
<p>The top draws of the event were the brand’s iconic PELLE TESSUTA Leather Collection and the Zegna Toyz Collection. For the PELLE TESSUTA collection, Ermenegildo Zegna has imitated the traditional method of weaving clothes onto leather by using thin strips of nappa leather, giving the leather goods a refined, layered-textured finish.</p>
<p>The party also saw the launch of the Zegna Toyz Collection in Hong Kong. Featuring a wide range of home, travel and gaming products, the items take care of three crucial aspects of a modern gentleman’s life. “Essential” features leather accessories suited for professional life, like coin cases, business card cases, sunglass holders, etc., while “Toys”, with its selection of travel games, like domino sets, playing cards, etc., provide the perfect distraction for ‘down’ times, in between long-haul flights, for an evening at the club and so on. The “Technological” collection, created in collaboration with Master &amp; Dynamic, a premium audio brand, includes a series of multimedia must-haves like headphones and turntables.</p>
<p>Celebrities such as Sean Lau, Moses Chan, Tim Wong and Alfred Hui attended the party to show their support for the brand.</p>


Round-the-clock Fashion: Add a touch of suaveness to your routine with Ermenegildo Zegna’s new collection


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<p>With its recent flagship store reopening at Landmark, Gucci has once again shown why it’s a brand with a difference.</p>
<p>Creating a space that is instantly recognisable as Gucci, the store is huge by Hong Kong standards, boasting 7,700 sq. ft of floor area, spread across two storeys, featuring an extensive range of men’s and women’s ready-to-wear collection, handbags, accessories, shoes and watches.</p>
<p>The collection and store design matches Creative Director Alessandro Michele’s whimsical, idiosyncratic aesthetic style and evokes the same retro-chic vibe that Gucci has been aiming for in the last few years.</p>
<p>To accentuate the fashion label’s new direction, the ground floor of the newly refurbished store houses the Gucci DIY (Do It Yourself) service that allows customers to personalise certain products to best express their individualism.</p>
<p>As expected in any Gucci event, the launch cocktail party saw a host of socialites attending the event. Among those spotted were Kary Ng, Aarif Lee, Hilary Tsui, Wyman Wong, Carmen Yim, Yen Kuok, Antonia Li, Tiffany Chan, Rene Chu and many more.</p>


Gucci’s new store celebrates the ‘do it yourself’ spirit

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<p>Fendi hosted a cocktail party to celebrate the launch of its Fendi for Young Bae capsule collection and the re-opening of its men&#8217;s boutique at Landmark. A music/fashion after-party followed in the basement of Cosco Tower. K-Pop star Tae Yang, lead singer of boy band Big Bang, who collaborated with Fendi on the collection, showed up for the fun.&nbsp;</p>

Fendi hosts #fisforfendi cocktail party

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<p>Tiffany &amp; Co kicked off its Making of the New York Minute Watch exhibition with an exclusive cocktail party at the Landmark Atrium in Central. Guests were treated to music from noted vocalist Wyman Wong.</p>
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<h5 style="text-align: center"><span style="color: #ad0707"><a style="color: #ad0707" href="//www.gafencushop.com/?p=7881&amp;preview=true">Click here to see more on video</a></span></h5>
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<p><div style="width: 640px;" class="wp-video"><video class="wp-video-shortcode" id="video-7881-2" width="640" height="360" autoplay="1" preload="metadata" controls="controls"><source type="video/mp4" src="http://www.igafencu.com/video/1610/1610_GMHK_EYE_Tiffany.mp4?_=2" /><a href="http://www.igafencu.com/video/1610/1610_GMHK_EYE_Tiffany.mp4">http://www.igafencu.com/video/1610/1610_GMHK_EYE_Tiffany.mp4</a></video></div></p>
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<p>Tiffany &amp; Co kicked off its Making of the New York Minute Watch exhibition with an exclusive cocktail party at the Landmark Atrium in Central.</p>


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Round-the-clock Fashion: Add a touch of suaveness to your routine with Ermenegildo Zegna’s new collection

Gucci’s new store celebrates the ‘do it yourself’ spirit

Fendi hosts #fisforfendi cocktail party

Minute Detailed

Minute Detailed