K11 MUSEA recently opened on Tsim Sha Tsui’s waterfront, joining Rosewood Hong Kong hotel and residence K11 ARTUS as part of New World Development’s Victoria Dockside property rejuvenation project.

It was B.S.C. Group, one of the city’s leading interior fit-out contractors, who were assigned the task of kitting out the interiors of the 1.2 million square foot luxury museum-retail concept, enriching all public areas of the space as well as the family-friendly playground and sleek, modern toilets. “We are delighted to have taken part in this project,” says Senior Project Manager Stanley Wong. “Not only does K11 MUSEA feature a dynamic, innovative design, it also tells the story of the owners’ family history.”

Much more than a shopping mall, K11 MUSEA can be considered the new flagship property of the K11 brand. At over 10 storeys, K11 MUSEA blends luxury retail brands and F&B experiences with top-tier interiors, architecture, and art, making for a truly immersive experience.

Over 40 artworks by contemporary artists Samson Young, Paola Pivi, Ron English, Bao Ho, Katol and Carol Bove are on display inside the structure. Other studios that contributed to the design include Ronald Lu & Partners, LAAB, OMA, and UK Speirs + Major. Facilities you can expect to see are exhibition atrium space Gold Ball and central atrium Opera Theatre.