
Time Travel into Hong Kong’s Underworld
Discover the Hidden Heroes of Cinema & Craftsmanship!
Step into a world where action, mystery, and legendary filmmaking collide—thanks to the dazzling partnership between Oriental Watch Company and Tai Kwun! As a proud sponsor of the groundbreaking summer exhibition, “Undercover Underworld: the Unsung Heroes of Hong Kong Cinema,” we invite you to immerse yourself in the gritty, glamorous, and gripping stories that shaped Hong Kong’s cinematic legacy—and to discover how every second counts, both on screen and on your wrist.
Since 1961, Oriental Watch Company has been more than just a purveyor of luxurious timepieces; we’re custodians of time itself, encouraging you to “Take Your Time” and savor life’s precious moments. Now, we’re thrilled to bring this philosophy to life through our support of an exhibition that celebrates Hong Kong’s cinematic underworld—a world of dual identities, high-stakes pursuits, and unforgettable heroes.

Experience the Action, Feel the Tension
From August 1 to October 5, 2025, step into the immersive “Undercover Underworld” at Tai Kwun’s Block 01 Duplex Studio. Traverse ten evocative scenes that recreate iconic movie moments—from the adrenaline-pumping chase in John Woo’s Hard Boiled (where neon lights and gunfire illuminate the night) to the tense psychiatric consultations of Infernal Affairs, revealing the fragile psyche of undercover agents.
Highlights include:
- The Teahouse Showdown – relive the legendary fight sequences amid neon-lit streets, with a special nod to Hong Kong’s vibrant 90s scene—spot the luminous glow of Oriental Watch Company’s timepieces shining through the retro window!
- City on Fire’s Gunfight – experience the roar of the action with immersive sound effects that put you at the heart of the chaos.
- The Director’s Chair – take control on a 1990s action movie set, becoming a director or star for a day, and see how every detail shapes the story.

Why This Matters
Just as these films mirror Hong Kong’s resilience and creativity, Oriental Watch Company has been a steadfast part of the city’s fabric for over six decades. Our exquisite timepieces symbolize craftsmanship and precision—timeless qualities that echo the enduring spirit of Hong Kong cinema and its heroes, both onscreen and off.
As Mr. Dennis Yeung, Managing Director of Oriental Watch Company, beautifully puts it:
“Hong Kong cinema has recorded every step of our journey, reflecting our growth and identity. Like a dear friend, it’s always with us. Similarly, our commitment to celebrating every moment with Hong Kong people is why we present exceptional timepieces that embody the essence of ‘Take Your Time.’”
Come celebrate the stories, the heroes, and the moments that define us. Whether you’re a cinephile, a watch enthusiast, or simply someone who appreciates the art of storytelling and craftsmanship—this exhibition is your gateway to the heart of Hong Kong’s cinematic underworld.
Join us for an unforgettable journey—because every moment, like every hero, deserves to be remembered.